Tag: AARRR Funnel
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User Activation Strategy: From Onboarding to the First Aha Moment
Signing up is not the same as using a product. About 98% of website visitors leave without taking any meaningful action, and 80% of mobile app users churn within three days of installing. That gap between interest and engagement is what user activation has to close. In the AARRR funnel, activation is the second stage,…
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User Acquisition Strategy: From AARRR Funnel to Channel Optimization
Learn how to build user acquisition that compounds: AARRR funnel, language-market fit, channel-product fit, and channel optimization.