Contextual Design: Understanding Context of Use for Better Product Decisions

Product teams often carry quiet assumptions: “Users will think like us.”“This is basic, everyone knows this.”“We can explain it if needed.” These assumptions feel reasonable because they are grounded in our own context. But user research repeatedly shows how fragile they are. Dan Russell, a long-time search UX researcher at Google, once shared an example … Continue reading Contextual Design: Understanding Context of Use for Better Product Decisions